Alex Galloway
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The Avant-Garde Never Gives Up
(Excerpt)

The avant-garde never gives up. And tactical media has produced (at least) three different theaters of operation to wage its struggle: media activism, pure tactical aesthetics, and net conceptualism. The first allows for "formal" net.art tactics (materialist, structural), the latter two allow for "real" net.art tactics (native presence, site- specificity).

1) "Media activism"

2) "Pure tactical aesthetics"

3) "Net conceptualism"

Bio
Alex Galloway is part of Rhizome.org, and lectures frequently on issues of electronic art ans technological culture.